Producing goods for planetary health

Planetary health focuses on the relationship between Earth's systems and human health. 

We produce sustainable goods, inspired by LA’s coastal and urban cultures, to fund our own projects that improve the health of the planet and people living in under-resourced communities around the world.

Live improper

To live improper is a challenge—to serve others through your passions in a way that improves their self-determination.

Want to support the mission?

By purchasing one of our sustainable products—that are made with organic and recycled cotton, recycled polyester, bamboo, and hemp—you will be supporting the development of one of our planetary health projects.

At improper, we hope to improve self-determination in vulnerable communities.